GiftEase
AI-powered gift discovery platform that turns gift-giving from a chore into a considered, personal experience.
Full-stack product development, AI recommendation engine
The Challenge
Gift-giving is emotionally loaded and logistically draining. People forget dates, repeat gifts, and default to generic options.
GiftEase needed a platform that could learn about the people in your life and surface thoughtful, personalized gift ideas-not another generic product search engine. The system had to feel personal and intuitive, building understanding over time rather than asking users to fill out exhaustive questionnaires.
What We Built
Gift Circle Management
User profiles for the important people in your life-capturing interests, quirks, preferences, and past gifts. The system builds a deepening understanding over time.
AI Recommendation Engine
Curated, AI-powered gift suggestions tailored to each person's unique profile. Not generic “best gifts for dad”-actual personalized ideas based on real preferences.
Occasion Tracking
Automated reminders for birthdays, holidays, and milestones. The system surfaces timely suggestions with enough lead time to act thoughtfully.
Gift History & Notes
Track what you've given, save spontaneous ideas via “Gift Notes,” and never repeat a gift. A running memory for the thoughtful gift-giver.
How We Built It
Key Outcome
A polished product that transforms gift-giving from a chore into a considered, personal experience. The platform learns and improves with each interaction, making every recommendation more relevant than the last.